Saturday 16 May
Module 5
Customer stickiness
Unified service-health, channel mix, carrier performance and reputation data per brand customer. The moat against TSP and the northern players.
Calibrating
Live data wiring up in week 1 of the engagement. Sections below preview the shape this module will take. Numbers and copy you see across the portal today are illustrative.
Active brand portals
Twelve brand customers on the platform today. Ocean Saver is the launch reference customer — see their view via the switcher.
Service health composite
Pick accuracy, on-time despatch, returns, damage — composited into a single health score per brand customer. Trending against their own baseline, not Walker average.
Reputation trend
Trustpilot sentiment movement tied back to specific fulfilment events. The kind of insight Mintsoft alone cannot produce.
Switching cost
Once a brand customer’s CFO has logged in three times this month, the cost of leaving Walker quietly compounds.